Plain Language

   

Make it easy to read

   

Want your message to be accessible to all audiences?

We work with leading plain language communication experts.
With thoughtful text and graphics we can make you message accessible to all audiences.

    What is Plain Language
   

Plain language (or Plain English) is information written for your audience to understand the first time they read or hear it. The primary goals of plain language are to make it easy for the reader to find; understand; and use information presented.

In recent years there have been a number of mandates to require government agencies to incorporate Plain Language in their information materials and websites.

It is believed that Plain Language not only saves the reader time and confusion, but it also saves industry and government considerable expense. The clarity of Plain Language not only makes it easier for consumers, but it helps business to avoid costs created by confusion. Costs from phone support services, explanatory correspondence, and litigation.